Super Bowl City is the Host Committee’s free-to-the-public fan village designed to celebrate the milestone Super Bowl 50 and to highlight its unique place in the Bay Area. Super Bowl City will be open from Saturday, January 30 to Sunday, February 7, 2016.

Together with the NFL Experience Driven by Hyundai, Super Bowl City will be the hub of fan energy and excitement leading up to gameday in Santa Clara.

Centered in Justin Herman Plaza, on the Embarcadero at the foot of San Francisco’s famed Market Street, Super Bowl City will feature family-friendly activities for fans of all ages. It will offer a fun — and free — way for locals and visitors alike to enjoy the extravaganza that is the sporting world’s biggest annual event.

Super Bowl City will be designed to showcase the best the Bay Area has to offer, with interactive games and activities that highlight the region’s technological prowess, culinary excellence and cultural diversity, as well as celebrate the 50th Super Bowl and the Bay Area’s place in professional football history.


Saturday, January 30: 11AM – 10PM
Sunday, January 31: 11AM – 9PM
Monday, February 1: 11AM – 9PM
Tuesday, February 2: 11AM – 9PM
Wednesday, February 3: 11AM – 9PM
Thursday, February 4: 11AM – 9PM
Friday, February 5: 11AM – 10PM
Saturday, February 6: 11AM – 10PM
Super Bowl Sunday (February 7): 11AM – 3PM